How to use the Law of Attraction to Attract More Customers and Grow Your Business

Written by: Karen Saunders
With the explosive popularity of the book and movie The Secret, many people are being exposed to something called The Law of Attraction. You may be asking yourself, “What exactly is The Law of Attraction, and how it can it help me in my business?”

A definition of the Law of Attraction
First, here’s the definition provided by Abraham through Esther Hicks: “The Law of Attraction says: That which is like unto itself is drawn.” In other words, like attracts like. This is not a new concept, nor a secret. For example, Matthew 9:29 says, “It is done unto you as you believe.” Scientists working in Quantum Physics have discovered that everything in our Universe sends out vibrations of a certain frequency. They have found that we are essentially vibrational beings in a vibrational environment. The Law of Attraction says that all vibrations are drawn to other vibrations of the same frequency.

Physicists have learned that our thoughts are vibrations too. As thinking beings, we are emitting certain vibrations all the time. At any given moment we may be emitting thoughts of happiness, sadness, frustration, joy, etc. Every thought has its own frequency. So whether we like it or not, we are always emitting some type of vibration all the time, attracting the same frequency back to us.

What you focus on expands
If you are thinking about the lack of money, a scarcity of clients or frustration with your work, you will attract more of the same. Conversely, if you are thinking about abundance or success in your business, you will also attract more of the same. Doesn’t it make sense to spend more time focusing on things you want to attract—such as new clients, more opportunities or more money—rather than focusing on and complaining about those you don’t want?

Change your focus; change your business; change your life
In our society, sometimes we are conditioned to focus on lack, scarcity, things we don’t want and problems we want to fix. Many adults have spent their lifetimes complaining about their current situation and building negative belief systems. To some, it may sound odd or foreign to turn this around and focus on what you DO want. One of the techniques I use is to keep a “Dream Board” in my office. I actually have two. One is a large color print with a collage of stock library photos of things I want to attract into my life. The other is a digital photo frame with more photos and slides with “I am” statements. For example, one of my I am statements is this: “I am attracting the right people into my business.” You can also write these statements down on 3 x 5 index cards and carry them with you. Take them out and read them to yourself several times a day.
An important part of this process is to FEEL the essence of your I am statement while visualizing what you want. Find a way to dig into your emotions and feel how you would if you already have what you wanted. For example, if you are in the network marketing business and you wanted a big organization with thousands of distributors, how would it feel to be leading, coaching and training your team? How would you feel when one of your leaders is promoted, or when a new distributor sponsors his or her first distributor?

Another idea is to send a dream card to yourself. Find a photo of something you really want —for example, your dream home—write your I am statements inside the card along with a vivid, passionate description of how you will feel when you are enjoying your dream home.

Your emotions are your guides
Your emotions are your guides for letting you know whether you’re vibrating in harmony with who you really are and what you want. When you feel bad, overwhelmed or frustrated, your emotions are telling you that you need to change your focus. There are a number of ways to do this. I recommend stating to yourself what you really do want. Then focus on that. Make a determined effort to catch yourself and deliberately change your thinking. This may be a challenge sometimes, so you may have to bring up a good feeling memory first. For example, I’ll remember something funny that my puppy did, and that memory will shift my emotion slightly and then it’s easier to make the deliberate change in my focus.

Express your appreciation
One way to start feeling good so you can focus on what you want is to make a list of everything you appreciate in your business right now. Start somewhere, no matter how small. For example, think of one customer you appreciate, one job or project that gave you satisfaction, or one client who gave you a nice referral or testimonial. Then send a heartfelt card of appreciation.

When you follow these recommendations you’ll be using the Law of Attraction to your advantage. Your business success will be a reflection of your new positive and deliberate creation. Be consistent and practice every day because this is an on-going lifelong process.
Want to hear more?

Call me toll-free at 888-796-7300 to request a FREE 60-minute MP3 internet audio recording of my interview with Dr. Liana Carbon on her "Living Wisdom Radio Broadcast" program. You will learn how to use relationship marketing and the Law of Attraction to build business and personal relationships.